Monthly Archives: May 2016

Influence: The Psychology of Persuasion

Sometimes I’m tempted to upgrade to YouTube Red so I don’t have to watch all the ads, but then an ad comes along that changes my life. Well, almost.

Yesterday, a video that I can’t even remember was preceded by an ad I’ll never forget. Maybe you’ve seen it, too. It opened with a scruffy-looking man in his back yard saying, “Yeah, so this is my back yard…” except this wasn’t just any back yard. It was mostly a gigantic swimming pool, sited behind a luxurious home in Beverly Hills. The next five and a half minutes consisted of the scruffy man, Tai Lopez, nonchalantly taking me on a tour of his uber-house while promising to reveal the Three Secrets of Success.

He was disarmingly casual, not even sure how many bedrooms the house had (18, or was that the number of bathrooms?), nor which of his many cars were in this particular property’s garage at the moment (they turned out to be the Ferrari and the “Lambo”).

I admit that I watched the whole thing. Even after all these years of knowing that wealth can’t buy happiness, I still wish I were rich. Call me irrational.

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Why Is Hell So Important to Evangelical Christianity?

Last time, I promised this post would consider the purpose of hell. It has been so long since that promise that some of my readers may think that I have actually gone there, but fear not: I have not and neither will you.

Alive and well so far, let’s turn to the cheerful subject of why hell is so important to evangelical Christianity.

1) Without hell, Jesus’ death on the cross is meaningless.

Several years ago, one of my daughters, who was a Christian, said she was worried about going to hell. At the time, I was still a Christian too, but, in the midst of my four-year period of deep questioning, there were some things I had figured out. I assured her, “Don’t worry. The doctrine of hell is ridiculous. A just God would not punish anyone for an infinite amount of time for sins committed in this lifetime’s comparative blink of an eye. Infinite punishment for finite sins makes no sense.”

She immediately saw the truth of my argument and stopped worrying about hell.

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